It should be noted, the other Alamo locations are hampered a bit by the fact that all were built out of existing structures.
- The Original Alamo - I have no idea, but it was an old space dowtown, and the fact that you climbed about 50 feet of stairs and the space was kind of flat never worked terribly well
- Alamo South - a former Fiesta Grocery
- The Alamo Ritz - the Ritz movie theater/ venue/ lousy club I used to go to in college
- The Alamo Village - took over the old arthouse theater in town where I'd seen plenty of films from 4th grade through about 2001. It was an old theater then and showed it.
- The Alamo LakeCreek - took over the multiplex LakeCreek, which I think was an AMC, and never my favorite theater. Its no doubt better as an Alamo, and used to be the only location with this great Turkey Sandwich. But you can still feel the 90's movie-chain vibe.
The new space is laid out with ideas like audience management in mind. The queues of the Alamo South don't exist. Instead, it works almost exactly like Southwest Airlines' seating, with groups going in by letter and number (something I'm becoming pretty damned accustomed to of late). My lesson on this: get your tickets as early as possible. Yeah, if you're a "let's go to the theater and see what's showing!" at 7:00 on a Friday kind of movie-goer, the Alamo may not be for you, but its probably not for you, anyway. You're going to want to know up to five days in advance if you're going to take in a film. Now, you're going to also want to organize your friends a day or two ahead of that, so you can all enter together.
The menu hasn't changed much from the other locations. However, I'd note the following:
- The coffee is now French Press and easily 10x better than their old coffee service, which was just never as good as I wanted it to be.
- Thanks to their co-habitation with a new cocktail bar, they've added a Maker's Mark Milk Punch which was even better than it sounds.
The Alamo South has had a great "UFO's Blowing Up Texas" theme since it opened. The lobby is full of old-timey carnival ride parts suggesting an epic battle between airplanes and flying saucers, with a mural of a drive-in getting vaporized.
The new location has gone for a sort of "man-eating plant is out of control" theme.
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